is not an event. It’s a process…
A complete brand development cycle of discovery, definition, development and communication.
From market research to identity design and finally brand development. We have created many impactful brands with our proven methodology. Tap into our our team of expertise to create a meaningful brand today.
Focusing on intensive market research, creative brand strategies, and finally executing superlative designs on print, web and products. Every aspect and process is done in-house to ensure your vision is translated into a strong, lasting and memorable brand to your audience.
What we do?
- Market Research and Analysis
- Name development
- Brandmark (logo) creation
- Corporate Branding: Brand DNA, Brand Promise, Brand Objectives
- Company Overview, Mission Statement, Core Values
- Brand Revamp
- Brand Training
- Brand Positioning
- Brand Manual
- Brand Hierarchy
- Brand Strategy
- Brand Management
- Trademark Registration
- Mascot Design
- Corporate & Brand Manual (Style Guide)
One of the key elements in Corporate Branding. A logo is a trademark; a graphical symbol or mark that is commonly use by companies or enterprise to promote themselves for instant recognition by public. It is usually a combination of a symbols or font characters to form the company corporate identity.
Trademark is often seen as a necessity for most companies. Often, bringing in a creative agency or logo designer to design and brand the company. Trademark often carry the meaning and the brand story of the company, delivering a specific message of the company to the public.
A trademark of the company can then after be registered for their sole identity or usage. The trademark is also commonly use for marketing purposes for companies to present themselves.
At Jehm Studio, we understand the importance of a well-designed trademark and its identity that represents your organization. Trademark should also reinforce your core message, identification and values.
For the entire corporate branding service. It would typically take at least 3 months for research, design and implementation, depending on each scale of project.
For brand development stage, it would typically take at least 3-4 months to educate BOD, consumers, supplier and corporate workforce.
For registered trademark services after corporate branding stage. It would take 6-12 month to complete the process.
Not compulsory but once registered, you can protect your brand/trademark by restricting others from using its name or logo. Once successfully registered, your registered trademark can last indefinitely as long as you renew it every 10 years.
Registered trademark is considered a form of your company intellectual property. You can use the registered trademark on your product, collateral or advertisement purposes. Usually seen as a form of protection.
We encourage promising brands to register their trademark once the design stage is completed. As your brand grew to be more popular, copyright issue would hence follow. Registering your trademark allows you to license or franchise to others to use, it also add values to your company.
Brand owners or company can apply for SPRING ‘s Capability Development Grant (CDG) grant. The grant support up to 70% of qualify costs for product design, development and manufacturing processes.
- Registered and operating in Singapore
- At least 30% local shareholding
- Group annual sales turnover ≤ S$100m or group employment of ≤200 employees
SPRING will assess the application based on your needs, the project scope and competency of the service provider in improving your business capabilities. All applications are subject to SPRING’s approval. For more information, please refer to Spring Website.
How does this goes?
- Non obligatory consultation
- Quotation and proposal submission
- Speak to Spring officer and fill up forms (by client)
- Develop proposal for Spring and get approval (by us)
- Project commencement
- Reimbursement from Spring after completion